Meta is quietly moving forward. Perhaps learning from the failure of the Libra project seven years ago, this time they seem to be taking a much more cautious approach. According to multiple sources involved, Meta plans to fully enter the stablecoin sector in the second half of 2026 and has already issued an RFP to third-party companies.

What’s notable is the timing. During the Libra project in 2019, the regulatory environment was strict, and the scandal involving Cambridge Analytica led to fierce opposition from Congress. As a result, the project was scaled back and completely canceled in early 2022. But the current regulatory situation in the U.S. is completely different. Several frameworks for cryptocurrency regulation are being promoted, and for the first time, a legal foundation is being established for stablecoin issuers.

It’s interesting that Stripe has emerged as a potential partner. They acquired Bridge (a company specializing in stablecoins) last year and have been a long-time partner of Meta. Stripe’s CEO, Patrick Collison, joined Meta’s board of directors in April 2025, indicating a close relationship. In other words, Meta is trying to build a payment infrastructure leveraging its 3 billion users while minimizing regulatory risks through third-party partnerships.

For Meta, led by Mark Zuckerberg, this isn’t just about adding a payment feature. By utilizing the networks of WhatsApp, Facebook, and Instagram, they aim to bypass traditional banking fees and establish a global leadership position in international remittances and social commerce. In fact, this strategy is no different from the original goal of the Libra project. However, this time it’s being pursued in a more realistic and feasible manner.

X and Telegram are also moving in the same direction, so the competition to become super apps will undoubtedly intensify. When it comes to Meta’s assets, it’s certainly their overwhelming user base and network effects. If these are linked to payment infrastructure, it will likely have a significant impact on the market. With the regulatory environment becoming more favorable, Meta’s re-entry could be a turning point for the entire industry.