Anxiety is one of the most profitable business models of this era. Many products are not sold based on value. Instead, they rely on creating a sense that: if you don't act now, you'll fall behind. When something must rely on fear, urgency, and herd mentality to make a sale, what you're buying may not be the product itself, but a manufactured anxiety. Truly valuable things are not necessarily cheap, not necessarily easy, but they usually don't fear you thinking seriously.