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In one week after launching on Robinhood Chain, the number of addresses exceeded 350k; TVL was about $250 million; and the cross-chain bridge transferred more than $70 million worth of ETH. In the first week, there were 17 million transactions and $1 billion in DEX trading volume, indicating that user migration intent is stronger than expected. Robinhood chose to build an L2 based on Ethereum, leveraging its liquidity and security, while bringing 23 million users on-chain. Ecosystem applications have already been integrated into dozens of offerings, and the Meme coin CASHCAT briefly hit a new high in market value. This “retail + on-chain” combination is reshaping the user-source structure of the crypto market. If Robinhood can continue attracting TradFi users to fund accounts, it could have far-reaching effects on the existing competitive landscape among L1/L2. But the risks are also clear: TVL is highly dependent on Meme coins and short-term speculation, and when market sentiment reverses, funds may leave quickly. The cross-chain bridge security record is not perfect; as a compliant platform, any vulnerability or governance mistake by Robinhood would hit brand and user trust far more than a typical DeFi project. For traders who are used to tracking ETF fund flows and macro narratives, the rise of Robinhood Chain offers a more micro-level window: when traditional finance users participate in on-chain activity through familiar interfaces, the next wave of growth in the crypto market may come from these “atypical” users.
$eth #dex #defi #layer2 #etf