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According to BfmTV, Swiss crypto gift card company Cryptonow has officially entered the French market. Users can now purchase "Bitcoin Starter Kits" (face value from €25 to €500) at over 2,284 retail locations, including Carrefour. Each card contains an activation code and a cold wallet for offline asset storage. In addition to physical gift cards, Cryptonow has also launched a trading platform, "Cryptonow Invest," which supports 24/7 buying and selling of mainstream assets such as Bitcoin, Ethereum, and Solana. Users can instantly convert gift card balances into crypto assets for trading. Cryptonow was founded in Switzerland in 2017 and obtained an EU MiCA license in 2025.