We have a strange habit in tech.


We celebrate complexity.
The longer the setup guide, the more serious the product feels.
The more dashboards, the more advanced it looks.
The more features, the more innovative it sounds.
But most breakthrough products did the opposite.
They hid complexity.
They reduced decisions.
They removed steps.
And because of that, millions of people could actually use them.
Simplicity is often dismissed as a design choice.
In reality, it's one of the hardest engineering problems to solve.
@TheARCTERMINAL
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