KGI Enjoy Card 1-Year Anniversary: Ages 30 to 49 account for 76% of the main force in currency exchange, with new additions of BITO and USDC

KGI Bank's "Coin Enjoy Card" celebrates its one-year anniversary since launch. Data from BitoPro indicates that among users exchanging points for cryptocurrencies, the 30 to 49-year-old demographic accounts for 76%. The Coin Enjoy Card has added platform tokens BITO and stablecoin USDC, now supporting five types of virtual assets for exchange.
(Previous context: BitoPro partners with KGI Bank for "Swipe Card to Invest in Cryptocurrency," where the first credit card points can be exchanged for BTC, ETH, USDT)
(Additional background: KGI Bank signs a memorandum of understanding with Tether to jointly promote cross-border finance and virtual asset application innovation)

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  • The middle-aged generation accounts for 76%, becoming the core force of "spending as investment"
  • Coin Enjoy Card adds BITO and USDC, joining the points-to-crypto lifestyle circle
  • BitoPro deepens mainstream financial layout

This is a press release provided by BitoPro Group, unrelated to Dongqu.


From exchanging points at convenience stores to earning crypto rewards through credit card spending, "spending as investment" has become a new entry point for Taiwanese people to access virtual assets. KGI Bank launched the country's first points-to-cryptocurrency exchange "Coin Enjoy Card" one year ago. Analysis by partner exchange BitoPro shows that among users exchanging points for cryptocurrencies, the 30 to 49-year-old group accounts for 76%, with high activity in virtual asset trading, making them the main force driving digital asset adoption.

The middle-aged demographic accounts for 76%, becoming the core force of "spending as investment"

KGI Bank's "Coin Enjoy Card" allows consumers to convert reward points into mainstream virtual assets, providing a more intuitive and zero-cost way to participate in the cryptocurrency market. BitoPro observes that compared to the past when crypto was mainly popular among young people, the middle-aged generation is more inclined to gradually accumulate virtual assets through daily spending and include them in long-term asset allocation; further analysis shows this group is highly active in trading, with steady growth in holdings, indicating they have strong economic power, cleverly using credit card points for long-term asset management, demonstrating a stable and flexible approach to holding and trading.

Coin Enjoy Card adds BITO and USDC, joining the points-to-crypto lifestyle circle

Recognizing the increasing demand for diversified digital asset allocation, Coin Enjoy Card has officially added two major tokens: BITO and USDC. BITO is BitoPro's platform token, which can be used to offset trading fees and connects various application scenarios within the platform; USDC is currently the second-largest issued dollar stablecoin globally, offering a more stable digital asset allocation option. Currently, Coin Enjoy Card supports exchange for BTC, ETH, USDT, USDC, and BITO. BitoPro also continues to promote new user deposit bonuses of 5 USDT and KGI's new user points redemption bonus of up to 50%.

BitoPro deepens mainstream financial layout

Regarding points-to-crypto applications, BitoPro has been collaborating with FamilyMart since 2021 to launch points-to-cryptocurrency services, continuously expanding the integration of virtual assets with daily consumption and lifestyle financial scenarios. BitoPro Group founder and CEO Zheng Guangtai stated: "As virtual assets gradually integrate with mainstream financial markets, the demand for virtual asset applications across industries has also significantly increased. Currently, BitoPro is actively negotiating collaborations with financial institutions and large enterprises on points-to-crypto exchanges, stablecoin settlements, and crypto payments, indicating the market is accelerating from trading scenarios toward everyday financial applications."

BitoPro's deepening and evolution in Web3 applications, integrating blockchain technology into daily consumption, has successfully broken industry barriers. Moving forward, it will continue to drive compliance and innovation, actively connecting with mainstream financial systems to define the new normal of lifestyle finance.

*KGI official activity notice: https://bitogroup.info/4Jxvh
*【KGI Coin Enjoy Card x BitoPro】 activity details: https://bitogroup.info/pYDvp

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