How awesome is it to become a top influencer?

I've seen the most expensive ad fee for a KOL, which is 1 million RMB, roughly equivalent to 150k USD.
This is the price I’ve seen for a single ad transaction for a KOL in the crypto world.
Top influencers don’t usually take on many ads; they typically don’t work for half a year and then work intensely for the next half year.
It's the same across all industries.
As soon as you become a top influencer, your income will sharply surpass others.
Like Liu Xiang, he is a top influencer in the 110-meter hurdles.
Since 2015, he signed a lifetime contract with Nike, and just by attending 5 brand events each year, he can earn 2 million USD.
There’s also Cristiano Ronaldo, Jordan, LeBron James, and Kevin Durant, all of whom have signed lifetime contracts with Nike as top athletes.
So, becoming a top influencer is really awesome.