Gate GUSD minting activity continues to escalate, with multi-scenario revenue models taking shape

Why On-Chain Yield Products Are Gaining Renewed Attention

Since 2026, the capital structure of the crypto market has been undergoing significant changes. On one hand, popular sectors like BTC, AI, and RWA continue to attract trading funds; on the other hand, as market volatility intensifies, more users are focusing on low-volatility, sustainable income products.

Especially in the context of recent high yields on U.S. Treasuries and the flow back of on-chain funds into DeFi, asset management products that balance liquidity and yield efficiency are beginning to regain attention.

In this market environment, Gate’s ongoing GUSD minting campaign continues to be updated. The 15th phase of the campaign is open to new on-chain earning users, with reference annualized yields reaching up to 100%, and supporting multiple scenarios such as Launchpool and Pre-IPOs for yield stacking, making it one of the popular products in the platform’s recent wealth management sector.

Unlike traditional single-lockup products, GUSD emphasizes “asset utilization efficiency.” After minting, users don’t just earn a single yield but can continue participating in other activities and products within the platform, achieving fund reuse.

What Are the Core Details of GUSD Minting Phase 15

This campaign runs from 16:00 on May 14, 2026, to 16:00 on May 20, 2026 (UTC+8).

Eligible new users can complete GUSD minting using USDT or USDC and receive corresponding campaign rewards.

The main features of this phase include:

• Relatively low threshold. Users can mint at a 1:1 ratio using USDT or USDC without complex on-chain operations.
• More flexible yield structure. Besides the basic reference annualized rate, there are additional platform reward mechanisms, so the overall yield will be significantly higher than regular savings products.
• Assets can continue participating in other platform activities. For example, after holding GUSD, users can participate in Launchpool, Pre-IPOs, and other products, earning original yields while continuing to receive GUSD minting rewards.
• Liquidity is relatively flexible. Users can support quick redemption or standard redemption, with different settlement times depending on the mode.

Compared to traditional “lock-up and freeze” wealth management models, this design is closer to the current market trend of “multi-scenario asset utilization.”

Why Is the Market More Focused on Capital Utilization Efficiency Now

In recent years, yield products in the crypto market mainly relied on single staking models. But as the market matures, users’ demands for capital efficiency have become more pronounced.

Especially after 2026, several trends are emerging:

• The AI sector remains active, with many new projects distributing early tokens via Launchpool, Pre-IPOs, and other methods;
• RWA-related yield models are becoming widespread, with more platforms trying to combine on-chain yields with real-world asset income logic;
• Users are more concerned about liquidity and are reluctant to lock funds for long periods;
• Institutional funds prefer low-volatility yield products over high-risk speculative modes.

Against this backdrop, products supporting “yield stacking” are becoming a key focus for platforms.

One of GUSD’s core logic is enabling users to continue participating in other products during asset holding, rather than waiting for a single yield settlement.

For many users, this means assets are no longer just “stored,” but enter a continuous operational state.

How Does GUSD’s Yield Mechanism Work

From a product structure perspective, GUSD’s yields mainly come from several parts:

• Basic yield component. This relates to platform ecosystem income, on-chain asset returns, and related asset allocation, with yields dynamically changing based on market conditions.
• Platform additional rewards. The high reference combined annualized rate in this campaign includes phased platform reward mechanisms, with extra rewards usually issued in GT tokens.

If users continue to use GUSD in Launchpool, Pre-IPOs, and other products, they may also earn additional project yields.

Therefore, GUSD’s logic is not simply “deposit to earn,” but more like a yield intermediary asset within the platform. This is also why more platforms have started launching similar “yield certificate-type assets” in recent years.

Compared to traditional single wealth management products, these products are easier to realize:

• Capital recycling;
• Diversified income sources;
• Platform ecosystem linkage;
• Higher asset retention.

How Does GUSD Differ from Traditional Savings Products

Many users compare GUSD with regular savings products, but there are clear differences.

Traditional savings products usually have a single income source, providing fixed or floating returns after deposit, but the assets themselves are difficult to participate in other scenarios. GUSD emphasizes “asset composability” instead.

Simply put, traditional savings are like “deposits,” while GUSD is more like a “continuing-use yield certificate.” This means users can earn yields while still participating in other platform activities.

In terms of fund flexibility, GUSD also offers quick redemption mechanisms. For users seeking both liquidity and returns, this mode is more attractive.

Especially in the current environment of market volatility, more users are inclined to:

• Retain liquidity;
• Reduce long-term lock-up risks;
• Improve capital utilization;
• Maintain certain yield capabilities.

This is also one of the reasons why GUSD-type products can continue to launch multiple phases.

Why Are Platform Wealth Management Products Increasingly Emphasizing Ecosystem Linkages

Since 2026, a clear trend has emerged: platform wealth management products are no longer standalone but are beginning to link with sectors like Launchpool, Pre-IPOs, AI Agents, RWA, and more.

The reason is simple.

Single-yield products are difficult to attract users long-term.

In contrast, multi-scenario linkage models can:

• Improve user asset utilization;
• Enhance platform fund retention;
• Expand internal ecosystem liquidity;
• Increase user engagement depth.

Recent activities from Gate over the past few months also reflect this. Whether it’s GUSD minting, USDT on-chain earning, or Pre-IPO related activities, the core logic is moving toward “ecosystem synergy.”

• For platforms, this helps form a complete capital cycle.
• For users, it means the same assets can gain more participation opportunities.

How to Participate in This GUSD Minting Campaign

Users can access via Gate Web or App: 【Wealth Management】→【GUSD Minting】

Then complete the minting using USDT or USDC. Note that the high reference annualized rewards are mainly open to eligible new users.

Additionally, campaign rewards, extra yields, and actual reference annualized rates may be dynamically adjusted based on market conditions, with specific details subject to real-time data on the campaign page.

Summary

As on-chain yield markets mature, user demand for wealth management products is shifting from “single yield” to “multi-scenario fund utilization.” The core appeal of GUSD Phase 15 isn’t just the high reference annualized rate but also the underlying asset reuse logic.

In the current environment of active AI, Pre-IPOs, Launchpool, and other hotspots, products that balance liquidity, yield, and ecosystem participation are becoming increasingly attractive to users.

For users seeking to improve capital efficiency while maintaining flexible operations, these products may continue to hold an important position in the future market.