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This guy sold an iPhone app for $999 that did absolutely NOTHING
In August 2008, Apple's App Store was live for 26 days when a German developer named Armin Heinrich noticed iPhone users were complaining that 99 cent apps were too expensive
So he decided to mess with them and built an app called I Am Rich, listing it for $999.99 which was the maximum price Apple allowed in any market
When you opened the app, all you saw was a glowing red gem on a black screen
If you tapped the gem a mantra came up that read "I am rich. I deserve it. I am good, healthy & successful."
Apple approved it and in the first 48 hours, 8 people actually bought it, 6 in the United States, 1 in Germany and 1 in France
Heinrich made $5,600 after Apple took its cut
One of the buyers left a review that became internet history, saying "I called my Visa card and they verified I was charged $999.99. THIS IS NO JOKE. DO NOT BUY THIS APP."
Two days after launch, Apple finally noticed and pulled the app without explanation
Two of the eight buyers complained enough to get refunds, which Heinrich was actually fine with because "I don't want to collect money from people who did this by accident"
A year later he tried to release a sequel called I Am Rich LE for $9.99
This time with a calculator, a help system but the reviews destroyed it instantly
One customer wrote "Can you please make this app so it does absolutely nothing like the first one? I didn't buy this app to get my money's worth"
The same year an Android developer cloned the original concept, sold it for $200 and Google didn't take it down
$999.99 for nothing was art, $9.99 for something was a scam