Orange Juice, launched by Lyn Alden, has completed a $40 million funding round. The company will build a permanent capital holding company with Bitcoin as its reserve asset.

Lyn Alden’s positioning for Orange Juice is:
▪️Acquire high-quality cash-flow businesses, operate and optimize them over the long term, and hold them permanently; at the same time, use Bitcoin as the company’s core reserve asset;
▪️In other words, this is not an investment firm seeking short-term exits, but a holding company that will hold high-quality businesses for the long term and include Bitcoin on its balance sheet.
As more and more companies begin building Bitcoin Treasury, Bitcoin is gradually shifting from an investment asset to part of long-term corporate capital allocation.
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