Meta executive: Engineer AI bills or play catch-up on wages—caps may be introduced in the future

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Golden Finance reported that on July 15, Instagram executive Adam Mosseri said that in the next one or two years, the AI Token costs consumed by strong engineers may be close to their salary or total employment costs.
At that time, Meta may set a Token cap per engineer. The allowance will depend on whether the company believes the money can generate positive returns.
Meta has not set any limits yet. The company previously shut down an internal Token consumption leaderboard.
Mosseri said that such leaderboards would only encourage employees to “burn tokens,” but may not necessarily create value. Companies’ attitude toward AI is shifting from encouraging more use to focusing on the return on computing investment.
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