“Equity Highlands” Noan Fund management reshuffle: Liu Xiang appointed as General Manager

Public Fund Companies See Another “Head” Succession

On the evening of July 10, Noah Fund announced that Qi Bin stepped down as general manager for personal reasons. Liu Xiang, the former deputy general manager, was promoted to general manager.

Noah Fund said that this executive change is a normal personnel adjustment and will not affect the company’s overall strategic direction or the normal operation of its products.

Public information shows that Liu Xiang has previously served as an investment manager in the Finance Department of China National Chemical Import and Export Corporation; board secretary of Sinochem International (Holdings) Co., Ltd.; chairman and general manager of Sinochem International (Singapore) Co., Ltd.; general manager of Sinochem Capital Innovation Investment Co., Ltd.; and chairman and general manager of Sinochem Chuangke Private Fund Management Co., Ltd. He joined Noah Fund as assistant general manager in March 2024. In April 2025, he became deputy general manager of Noah Fund.

Industry insiders believe that Liu Xiang is a veteran professional in the capital markets, with both strategic perspective and management experience, as well as hands-on capabilities in front-line work. Since he and Qi Bin both come from the Sinochem system, it indicates that their management philosophies are aligned, meaning the company’s operations and product management will undergo a smooth transition.

As of March 31, 2026, Noah Fund’s public offering asset management scale was RMB 197.151 billion, and the scale of active equity management reached RMB 51.791 billion, placing it in a distinctive position in the industry.

Since the beginning of this year, leadership changes have occurred frequently in the public offering fund industry. Companies including Guoxin Guozheng Fund, Allianz Fund, Quan Guo Fund, Wanjia Fund, Huaan Fund, Western Securities & Gains Fund, Great Wall Fund, and China Taizhi Asset Management have all announced changes to their chairman or general manager. Among them, most departures are due to personal reasons, reflecting the normalized pattern of new and old leadership turnover in the industry.

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