Sunk Cost Trap: Wrong direction but refusing to admit it – who is stopping you from cutting losses?



📉 After opening a position, the market runs in the opposite direction and you are already down 20%.

"Wait a little longer, maybe it will retrace."

"I've already lost so much, closing now would be too much of a loss – I'll just hold through!"

Result: position liquidated, gone to zero overnight.

This is the sunk cost trap: you are unwilling to admit you were wrong because you have already invested capital.

Why is it so hard to cut losses?

Because cutting losses means "admitting you are a fool." Humans are inherently averse to self-denial.

How to break the trap?

1️⃣ Treat losses as "operating costs": Opening a restaurant requires paying rent; trading contracts requires paying stop-losses. A stop-loss is not a failure; it's a necessary cost of doing business.

2️⃣ Set a stop-loss at the moment you open a position: Place the stop-loss order at the same time you enter the trade. Let the machine execute it for you – don't test human nature.

3️⃣ Ask yourself one question: "If I were flat right now, with the current price and trend, would I still open a long position?" If the answer is no, close the position immediately.

💡 Today's quote: Cut losses and let profits run. Holding through is the most expensive hobby in futures trading.
View Original
post-image
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
  • Reward
  • 4
  • Repost
  • Share
Comment
Add a comment
Add a comment
GateUser-78b4adc8
· 2h ago
The cost of stubbornly holding is indeed high—so high that your account balance hits zero.
View OriginalReply1
VineGeometry
· 3h ago
When opening a position, set a stop-loss order +1. With manual stop-loss, nine out of ten times you’ll flinch and cancel.
View OriginalReply1
GaslightPoet
· 3h ago
The metaphor of treating stop-loss as rent is brilliant, instantly putting the mind at ease.
View OriginalReply1
PositionLikeACat
· 4h ago
Stop-loss is counterintuitive, but holding until liquidation is even more so.
View OriginalReply1
  • Pinned