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New York Life Asset Management Executive: The biggest opportunity for tokenization lies in personalized investment.

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According to Jinse Finance, on July 5, as reported by Coindesk, Thomas Sy, head of multi-asset solutions at New York Life Investment Management (NYLIM), which manages $800 million in assets, said in an interview that blockchain could ultimately enable asset managers to tailor portfolios for individual investors on a large scale, something that today's financial system cannot achieve. "We believe the future of asset management lies in personalization. And the only technology that can help us achieve this at scale is blockchain." Personalized investment strategies typically combine ETFs, bonds, private credit, and other assets, which creates operational complexity that makes personalization difficult to scale. Tokenization can simplify transfer agency, settlement, and other back-office processes, reduce costs, and ultimately benefit investors. NYLIM is the latest asset management giant to join the tokenization trend, partnering with Centrifuge (CFG) to put one of its high-yield corporate bond strategies on the chain.
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