Developers complain about the fragmentation of Google's AI product ecosystem: the internal promotion mechanism leads to constant "reinventing the wheel".

AIMPACT news, May 21 (UTC+8): According to monitoring by Dongcha Beating, tech blogger Gergely Orosz disclosed that Google’s internal promotion mechanism is seriously biased. Employees can only earn internal promotions and rewards by developing entirely new products, while work such as maintaining existing systems or helping long-time users migrate is treated as having no value for promotion. This incentive-driven approach causes Google to repeatedly release new products for the same kinds of needs every year.

Developer Nathan Clark cited how this mechanism has led to extreme fragmentation across Google’s AI ecosystem. On the model side, it is forcibly broken down into versions such as Pro, Ultra, and Flash. On the ecosystem side, it swings between Gemini and AI Studio, and the Workspace version is completely separated from personal Google One accounts. The chaos is even worse at the developer tools layer. Google has simultaneously launched the agent development platform Spark and the coding assistant Jules, and there are iteration conflicts between the new and old versions of Antigravity IDE. The original Gemini CLI has been directly abandoned. The relationship between the video products Flow and Veo is unclear; the image generation tool Nano banana has been shoved into the Gemini ecosystem, while search and research capabilities have been split into separate AI modes and NotebookLM.

(Source: BlockBeats)

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