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builders who ship once vs. builders who actually build:
ship once:
- v1 goes live, crickets, they move on
- call it "learning" instead of "fixing"
- already pitching the next idea in their head
- iteration feels like a confession
ship and iterate:
- v1 is a question, not an answer
- bad feedback is a roadmap
- they stay in the uncomfortable middle
- the product gets sharper every week
the second group is rarer than you think.
not because they're smarter. because they stopped treating shipping as the finish line.