DegenSing

**Everyone is predicting the death of Google.
Almost everyone is still using Google.**
That's not a contradiction.
It's a marketing lesson.
A survey found that 46.1% of people believe Google Search will eventually die and be replaced by AI tools like ChatGPT.
Sounds terrifying for Google.
Until you look at what those same people actually do.
96.9% of the people who believe Google is dying still use Google.
Read that again.
Almost half of people think Google is on its way out.
Almost all of those people still use it.
This is why I don't trust predictions nearly as much as I trust behavior.
Peop

Your blog isn't automatically useful to AI just because it exists.
Some content formats are getting cited far more than others.
And if you're spending 20 hours creating content, you should probably know which formats have the best chance of becoming useful reference material.
Here's the breakdown:
Listicles & roundups: 21.87%
Articles: 16.68%
Product pages: 13.66%
Category & hub pages: 11.24%
Homepage & profile pages: 10.37%
Other page types: 9.92%
Discussion & community pages: 7.53%
How-to guides: 6.22%
Comparison & alternative pages: 2.5%
The first thing that jumps out:
Listicles and roundup

Here's a scary question for every founder:
What does AI think your company does?
Not what your homepage says.
Not what your pitch deck says.
Not what you tell investors.
What does AI actually believe about your business?
Because a recent survey found that only 12% of businesses are very confident that AI understands and accurately represents their brand, with measurable results.
That means roughly 9 out of 10 businesses aren't fully confident about how AI understands them.
And that's a much bigger problem than it sounds.
We've spent the last 20 years optimizing websites for search engines.
Key