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New York Times: Meta is internally testing the prediction market app Arena, which may be integrated into Facebook and Messenger.
Deep Tide TechFlow News, June 27 – According to a report by The New York Times, Meta is developing a prediction market application called Arena. The report states that Meta CEO Mark Zuckerberg has asked company executives to explore the possibility of cooperating with prediction market platforms such as Polymarket and Kalshi.
Arena plans to allow users to predict and bet on outcomes related to topics such as politics, finance, and sports, targeting young people aged 18 to 34, with an expected monthly active user base of 100 million.
Unlike existing prediction market platforms, Arena currently plans to use a points system instead of real-money betting to reduce regulatory risks and expand user participation.
According to the report, the product is still in internal testing and may be deeply integrated with Facebook and Messenger in the future, becoming part of Meta's social ecosystem.