Retail investor: I'd never sell puts. What happens if the stock tanks? You're just stuck.

Me: Stuck? You've got three outs. Most people don't know about a single one.
Retail investor: ...three outs? I thought you just eat the loss.
Me: One, take the shares of a company you already wanted, cheaper. Two, buy the put back, often still keeping most of the premium. Three, roll it down & out.
Retail investor: What's rolling down & out?
Me: I buy back the put & sell a new one at a LOWER strike, further out... usually for a net credit. So I get paid to give the company another year to go up.
Retail investor: Wait, so a "losing" sold put isn't even really a loss?
Me: Only if you have no plan. I always have three. That's why I will sleep fine through 40%+ drops.
Don't avoid selling puts because you think a drop traps you...
A put only wrecks you if you have zero plan when it moves.
Take the shares, buy it back, or roll it. There's always an out.