InvestingWithBrandon

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Let's put actual numbers on this.
Say you've got $100k sitting in $VOO & $Q.
That base alone does its ~10% a year. Roughly $10k.
Now you use that SAME base as collateral to sell puts on quality companies when they're cheap.
Conservatively another ~10%. Call it $10k.
Same $100k. Now around $20k is working for you instead of $10k.
You didn't add a single new dollar.
You didn't go on margin.
You kept your ratios in check to be fine in any DEEP market crash
You just stopped letting your collateral do one job when it could easily do two...
Compound that gap for 30 years and it's the difference betw
VOO0.64%
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You will NEVER get rich selling covered calls.
Let me explain why.
You own the shares = you're bullish.
Then you sell a call = you cap your own upside.
So when the company you LOVE finally rips 40%, you get called away at your low strike and watch it run without you...
You collected pennies to give away the steak.
Sell portfolio secured PUTS instead.
Take that premium. Buy MORE shares. Let them compound for years.
One strategy caps your upside.
The other compounds it.
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Someone paid me over $18k to agree to buy their $NVDA shares at $180... 2 years from now
Say that out loud. It sounds fake
They handed me $18k, instantly, for a PROMISE
A promise to buy a company I already love, at a price I'd be thrilled to pay
If $NVDA never drops there? I keep the $18k for nothing.
If it does? I buy a great company at a discount... & STILL keep the $18k.
& my base portfolio secured the whole trade, so no cash drag like CSP
This is the power of the portfolio secured put
NVDA-1.02%
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Since 2018 to right now, my true ROI has been crushing the SP500.
No gambling option strategies
No day trading or chasing the "hot" stock
No guessing
No worrying about market crashes
Just a simple and proven system for over a DECADE
(honestly longer than a because cause thesis very similar to what Warren Buffett does)
Keep in mind, this ROI was through legitimate BEAR markets & BULL.
If I started this from the bottom of 2022 like most "gurus" do, my ROI would be MUCH higher.
(but I don't because making money only in a bull market doesn't say much... everyone does)
The true test is how you do i
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Retired at 31 selling options. No inheritance. No lucky coin flip. No rich parents.
I don't day trade. I don't read charts. I couldn't tell you what the market did this morning & I don't care
I buy great companies for less than they're worth & use long duration options to magnify the most bullish setups
Then I sell portfolio secured puts & take the cashflow to buy more shares & calls.
10 minutes a day
It's not complicated
It's just the opposite of everything they taught you
Fibonacci that Bollinger band VWAP RSI that!
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Retail investor: I sell covered calls for income. Made $1,400 in premium this year on my shares.
Me: Any of them get called away?
Retail investor: One position, yeah. It ripped right through my strike in the spring.
Me: So run the real math for me. How much did it keep running after they took your shares?
Retail investor: ...a lot. If I'd just held I'd be up like $15k more on that position.
Me: So you collected $1,400 in premium... & paid $15,000 of upside for it. That's the covered call for you... Works 9 out of 10 times... but the 10th one hurts.
Retail investor: ... I learned the hard way..
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UNPOPULAR BRUTAL TRUTH...
We will ALWAYS have something "bad happening" & something to "worry about"
But the "this time is different" saying has yet to be correct 1 single time...
Continue to buy great companies for less than they are worth and only do 1+ year options to magnify ultra high confidence setups.
& guess what... the future is likely to look like the past. VOLATILE.
Allocate to win in the good times & the bad. ALWAYS.
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Retail investor: I can't figure this market out. $Q was at $558 not that long ago &now it's pushing $715. Nothing makes sense.
Me: What do you think changed between those two prices?
Retail investor: I mean... something big must have, right? That's a 30% swing.
Me: Has the EPS growth been strong this year?
Retail investor: ...VERY
Me: So the market fell below fair value in April & at the same time EPS growth is VERY strong & you are shocked the market made a big move like this?
Retail investor: Honestly... when we say it that way it all makes sense. There is just so much noise online it's hard
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Retail investor: I jump out when things get scary, then hop back in once it's safe.
Me: You know the best days almost always come right after the worst ones?
Retail investor: ...they do?
Me: Miss just the 10 best days over a couple decades & your returns get cut nearly in HALF... & those days cluster right in the middle of the panic you're running from.
Time in the market > timing the market
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Retail investor: If you're so confident in your portfolio secured puts, why keep millions parked in boring $VOO & $Q? Put it to work...
Me: That base IS what's working. It's doing two jobs at once, every single day.
Retail investor: Two jobs?
Me: Job one... compounding. Look at the chart. Through 2018, COVID, 2022... it just keeps grinding up & to the right at ~11% a year over time.
Retail investor: Ok, & job two?
Me: It's the collateral for every put I sell. Every premium I've ever collected was secured by those "boring" shares. No cash parked. No margin interest. The base backs the promises
VOO0.47%
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What's the difference between RIGHT NOW & the 2000 Dot Com crash?
Then the PE ratio was 100
Now the PE ratio is 22
Yes... we will experience volatility, but right now is very unlikely to be a bubble like it was then.
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Retail investor: I'm holding cash until the next real crash. That's when I'll finally load up.
Me: Look at $VOO's chart real fast. See 2018? COVID? 2022?
Retail investor: Yeah, the dips are obvious in hindsight.
Me: Ok. Did you buy any of them?
Retail investor: ...no. Every single one felt like the start of something worse.
Me: & that's the problem with the "plan." You've already had 3 "crashes" & bought ZERO of them. The next one will feel exactly the same... like the end of the world & you'll likely miss the opportunity again...
My point? No dip ever feels good. The market is usually dipping
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🟢The BIGGEST hack with portfolio secured puts:
Your collateral works two jobs at the same time.
Cash secured put seller: $100k of cash sits dead securing the trade. Earns nothing. For a year.
Portfolio secured put seller (me): that same $100k sits in $VOO & $Q, compounding ~11% on average, WHILE it secures the identical trade.
Same contract. Same premium. Same "risk profile" with ratios in check.
One version parks your money. The other version pays you twice on it.
That's how 11% quietly becomes 25%.
The portfolio secured put wins again.
VOO0.47%
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Here's the covered call problem on the most boring chart possible. Not a moonshot stock... just $VOO ...
2022... down about 25%. The covered call guy thinks he is a genius as he helped pad his downside a tad.
Then look what this chart does next.
2023... +24%
2024... +26%
2025... +16%
2026... +12% YTD
Back to back to back to back. The 4 years that scaled everyone's accounts well beyond all time highs.
Except the covered call guy got CAPPED. Over & over. Shares called away, rebuy higher, cap again, called away again... all the way up 4 of the best consecutive years in recent memory. He collected
VOO0.64%
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Retail investor: I'm 52 with $600k saved. Feels too late to learn this stuff.
Me: You've got the hardest part already done. Most people your age don't have the base.
Retail investor: But I only have like 13 years before retirement.
Me: & the plan they gave you is to sell 4% of your shares a year & pray it lasts, right?
Retail investor: ...that's exactly the plan.
Me: So every year you eat part of the growth machine. Now imagine instead your $600k stays whole/keeps growing with the market, keeps compounding, & throws off premium income on top.
Retail investor: Without selling anything?
Me: Not
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The wealthy do one thing differently & almost nobody copies it.
They never sell their best assets.
Retail sells winners to "lock in gains," pays the tax, & starts over hunting the next pick.
The wealthy hold forever & extract cash a different way... borrowing against the assets, or getting paid on them.
That's exactly what selling portfolio secured puts is. Cash flow off a base you never touch.
My $VOO & $Q have never been sold. Not in 2018, not in COVID, not in 2022.
They compound, they secure my portfolio secured puts, & the premium buys MORE of them.
Selling your winners "just because" is h
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Retail investor: Options are gambling. I stick to real investing like Buffett.
Me: You know Buffett sells portfolio secured put options, right?
Retail investor: No he doesn't.
Me: He's collected billions in premium agreeing to buy companies he already wanted at prices he already liked. It's public.
Retail investor: Wait, seriously?
Me: His whole empire runs on insurance float. Collect premiums today, maybe pay claims later, invest the difference in between. Selling puts is the exact same machine.
Retail investor: So why does everyone call options gambling?
Me: Because the version retail runs I
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