InvestingWithBrandon

Please... Just STOP.
Stop selling CSP's
Stop selling covered calls on bullish stocks
Stop day trading
Stop doing short duration options trades
Stop getting emotional with your investments
Stop following the broke herd
Instead, do this:
- Build base portfolio
- Sell portfolio secured puts
- Use cash flow to buy more shares & some LEAP calls.
- Know what you own and why
- Accept volatility as opportunity
- Do 1+ year duration plays because they are easier
- Keep ratios in check
- Be patient

HOW TO INVEST $100,000 RIGHT NOW SEPTEMBER 17TH 2026:
(works on any amount though)
$40k $VOO
$40k $Q
$15k individual companies
$5k leap calls
THEN:
Sell 1 year puts portfolio secured, (not cash secured) on companies that meet this criteria:
1. Must be below intrinsic value.
2. Must have a moat.
3. Must have pricing power.
4. Must have a durable competitive advantage.
5. I must be ok to hold for the long run in the event I get assigned shares, I can use the wheel strategy and patiently "get rid" of the shares if I want.
KEY NOTES:
- Portfolio secured, not cash.
- Ratios in check to be just fine

What's the difference between RIGHT NOW & the 2000 Dot Com crash?
Then the PE ratio was 100
Now the PE ratio is 21
Yes... we will experience volatility.
Yes... Iran, oil, rates, bond yields, fed, Ai, inflation...
ALWAYS something to worry about.
but right now is very unlikely to be a bubble like it was in 2000.

Retail investor: I got a raise & I'm not sure what to do with the extra money.
Me: What'd you do with the last one?
Retail investor: ...honestly? It just kind of disappeared into life.
Me: That's the most expensive thing that happens to most people & nobody notices it happening.
Retail investor: Lifestyle creep, I know.
Me: Here's the thing... You were fine on the old salary. So the entire raise is free money you've already proven you don't need.
Retail investor: So put all of it in?
Me: Look at that chart. Every raise you've ever had could've gone in there & you'd have never felt it missing.

Retail investor: I jump out when things get scary, then hop back in once it's safe.
Me: You know the best days almost always come right after the worst ones?
Retail investor: ...they do?
Me: Miss just the 10 best days over a couple decades & your returns get cut nearly in HALF... & those days cluster right in the middle of the panic you're running from.
Time in the market > timing the market

I don't day trade... 99% of them lose. (see chart below)
I don't sell covered calls... they cap the exact upside.
I don't sell cash secured puts... I'm not parking six figures in dead cash.
I don't touch weeklies... nobody knows what a stock does in 5 days.
I don't run spreads... I'm not paying to bet against my own trade.
I don't watch screens all day.
Here's what I actually do:
Build a base of $VOO + $Q
+ Elite companies that I hold for the long run.
Sell 1+ year portfolio secured puts on great companies below fair value, secured by that base.
Premium buys more shares. Shares secure bigger p

The first 25k is the hardest
but... the first $100k is is a little easier than the first 25k
but... the first $1M is a little easier than the first 100k
but... the first $2M is a little easier than the first 1m
One you get to one level, the next comes faster.
STICK WITH IT.

Retail investor: Nike $NKE just hit a 52 week low. That's gotta be a steal at these prices.
Me: Maybe. Let's actually check instead of guessing.
Retail investor: It's Nike. Everybody knows Nike.
Me: Brand recognition doesn't matter... Pull up the earnings. Are profits growing or shrinking over the last few years?
Retail investor: ...I don't actually know.
Me: That's the whole question. A falling price with growing profits is a dip. A falling price with falling profits is a company in trouble...
Retail investor: So a 52 week low means nothing by itself?
Me: Nothing. It's a price, not a value. W

Retail investor: Oil just went over $100, inflation's at 3.4%, & now they're talking about RAISING rates. I'm going to cash.
Me: Look at that chart. Point to where all of that started.
Retail investor: ...it's been building for months.
Me: Yet somehow the Nasdaq $Q is up over 22% in the last year...
Retail investor: I know. That makes no sense.
Me: It never does in the moment. So many people focus on every little headline and miss the big needle mover stuff that ACTUALLY moves the market.
Retail investor: What is that? So I just ignore all this bad stuff?
Me: EPS growth is VERY strong. The eco

Retail investor: I'm holding cash until the next real crash. That's when I'll finally load up.
Me: Look at $Q's chart real fast.
See COVID 2020? INFLATION 2022? TARIFFS 2025? IRAN 2026?
Retail investor: Yeah, the dips are obvious in hindsight.
Me: Ok. Did you buy any of them?
Retail investor: ...no. Every single one felt like the start of something worse.
Me: & that's the problem with the "plan." You've already had 4 "crashes" & bought ZERO of them. The next one will feel exactly the same... like the end of the world & you'll likely miss the opportunity again...
Retail Investor: I mean... I ju

Someone paid me $22k to agree to buy their $GOOG shares at $290... 2 ish years from now.
Say that out loud. It sounds fake.
& here's the part people can't wrap their heads around... there are only 3 ways this ends:
It never drops to $290? I keep the $22k. For nothing.
It drops there? I buy a company I already love at a price I already wanted... & STILL keep the $22k.
It drops halfway & recovers? Keep the $22k, sell the next one.
There is no fourth option. Every door is a win when you only make this promise on great companies below fair value.
The best part about it? This is portfolio secured..