everyone keeps posting about the x algo changing and how were all cooked

it does change, constantly, and most people respond by ripping up their whole strategy every few weeks to chase the new meta
90% of you would do much better just sticking to fundamentals: do cool shit, then talk about it
the more interesting stuff you actually do, the more stuff you have worth posting
half the time people just aren't doing enough things to talk about or just suck at extracting this
- use call transcripts from meetings, team calls, sales calls etc as content input
- plug in random thoughts, ideas bookmarks from your socials into claude
- have AI interview you and use the transcript to generate ideas in bulk
- brainstorm/ set up content chats with your friends/ team
theres different ways you can get creative with content, you just need to choose one
tldr:
do more stuff worth talking about, then talk about it