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The matter of MSTR selling coins will mainly lead other treasury companies to follow suit, then sell before the strategy.
The 32 bitcoins sold are mainly used to pay dividends on preferred stock, which is reasonable, but:
In the past two years, many companies issued debt or new stock to buy coins, betting that the market would give high valuation premiums to Bitcoin concept stocks,
However, when macro sentiment wanes, premiums turn into deep discounts, and maintaining this capital game becomes extremely costly,
Small and medium-sized enterprises can only sell spot BTC to forcibly stabilize the market. If even MSTR is preparing to sell some BTC to ease pressure, many small and medium-sized companies will inevitably sell first.
This so-called stampede selling is how it happens.
In fact, there are already companies following suit; at the same time as the MSTR sell-off news (June 1, 2026, Eastern Time), the listed financial company ProCap Financial also announced it had sold about 52 bitcoins.
Additionally, according to this week’s corporate disclosure summary, last week U.S. stock companies only increased their holdings by about 144 bitcoins, compared to 603 bitcoins the previous week, a near cliff-like drop.
This storm is ultimately coming.