899 yuan to make a friend, Ant's move is quite ruthless, and the battle for consumer-grade AI hardware entry points has officially begun.

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MarsBitNews
Ant's first AI glasses quietly launched on Taobao, priced at 899 yuan.
Dongcha reports that Ant Group’s self-developed AI glasses, Willit, have been launched on Taobao together with the Willit AI app. The sales entity is Beijing Ant Zoro Technology Co., Ltd., and the legal representative is Zhao Wenbiao. The entry-level price is 899 yuan, and more than 1,000 pairs of sunglasses have been sold.

The functions cover photo/video capture, translation, audio recording and transcription, AI conversations, and AI image recognition from photos, among others. There is currently no payment feature. The app operator for Willit is Saisi Digital Technology (Beijing) Co., Ltd., which is held by Ant Digital Future (Beijing) Technology Co., Ltd. The legal representative is also Zhao Wenbiao, reflecting strategic emphasis on the consumer-grade AI hardware entry point.
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