Have you ever stopped to think about why so many people want to know Bruno Perini’s biography? It’s not just curiosity about his age, you know. It’s more because a man who left the Exército and started a blog in 2014 has become one of Brazil’s biggest references in financial education. That certainly draws attention.



Bruno was born in 1988 in Cabo Frio, Rio de Janeiro. Today, at 37 years old (turning 38 in 2026), he is a partner at Grupo Primo, one of the largest financial education conglomerates in Latin America. But his journey didn’t begin on the internet.

Before becoming a content creator, Bruno was an artillery officer in the Brazilian Exército for about 10 years. There, he developed discipline, resilience, and a long-term perspective—exactly what he still preaches today. With his military salary, he started investing in stocks even without any specific training. He just wanted to learn.

In 2014, he created the blog Você MAIS Rico, sharing what he was learning about personal finance, budgeting, and basic investing. The project grew, moved to YouTube, and today the channel has more than 1.5 million subscribers. After that came the course Viver de Renda, which became one of his best-known products.

Bruno’s philosophy has always revolved around financial freedom—not just accumulating money, but gaining autonomy over your own time. He advocates three fundamentals: continuous education, discipline in contributions, and a long-term vision. No quick promises—just a method.

In 2020, he became a partner at Grupo Primo alongside Thiago Nigro. This significantly expanded his reach. The group brings together courses, educational platforms, podcasts, and digital products. His wife, Malu, is also involved—co-hosting the podcast Os Sócios and bringing a more behavioral approach to the content.

As for his investments, Bruno diversifies: variable income with stocks and ETFs, fixed income, private pension plans, digital businesses, and investments abroad. Without putting everything in one place.

Estimates suggest his fortune is between 100 and 200 million reais, with an estimated monthly revenue of between 1 and 2 million. But he himself emphasizes that most of it is reinvested in the business.

What stands out in Bruno’s story is that real results rarely come from impulsive decisions. He built authority by defending consistency, method, and patience. He’s not one of those guys promising to get rich fast. It’s more like he shows that with discipline and planning, you can build real wealth.

His biography serves as a reminder: before investing, seek quality information, assess risks, and build a strategy aligned with your profile. In the long run, conscious decisions protect your assets better. That’s how it works.
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