Gold is now a hot topic that everyone is talking about. It seems that the gold price trend in 2026 will be a very interesting year because the price is trying to break through the $5,000 per ounce level and has a long-term target of $5,600-$6,000.

What’s notable is that the factors driving this gold rally are not simple, but a real structural change in the global financial system. Central banks worldwide have continued to buy gold for the 15th consecutive year, especially central banks in emerging markets like China and India, which are trying to diversify risk away from the dollar. This creates a continuous "structural demand" for gold, not just a temporary craving.

Talking about the gold price trend in Thailand, we must also mention the baht because the gold bar price hit 70,000 baht due to both the global price surge and the strengthening of the Thai baht, which is the strongest in nearly five years at 30.88 baht per dollar. The reason is that Thai investors are selling gold to realize profits and converting foreign currency back into baht, causing the baht to appreciate faster than neighboring countries.

The Greenland incident earlier this year also played a role. When tensions between the US and Europe arose, gold prices immediately surged past $5,600. Investors sought safe havens amid uncertainty, and gold was the clearest choice.

From the perspective of major financial institutions, Goldman Sachs targets $5,400, while J.P. Morgan expects an average of $5,055 in Q4 2026 and possibly reaching $5,400 in 2027. Bank of America even goes as high as $6,000. Although HSBC and Citi are more cautious, most see an upward trend for gold prices.

The question is, is it still a good time to buy now? Analysts’ answer is "Yes, but not chasing the price." At $5,000, the RSI often enters the overbought zone, so waiting for the price to pull back to $4,680-$4,750 before buying is a prudent strategy. If it drops below $4,450, it would be a golden opportunity for long-term investment.

Regarding tools, physical gold bars at these high prices require huge capital and pose liquidity and storage issues. Therefore, many investors turn to modern financial instruments instead, which offer more flexibility.

In summary, the gold price trend in 2026 remains bullish, but caution is needed about reaching the peak. Waiting for a price correction before entering positions is a smarter approach. Gold has proven to be a valuable asset during tough times like these.