Have you ever stopped to think about what drives someone so young to build a fortune of this magnitude, Bruno Perini? That’s the question many people ask when they find out that the creator of Você MAIS Rico was born in 1988 in Cabo Frio.

Bruno Perini is 37 years old (turning 38 in 2026) and is already a reference in financial education around here. The guy started very differently from what we imagine – he was an artillery officer in the Brazilian Army for about 10 years. No internet, no social media. But it was precisely with his stable salary that he began investing in stocks, even without formal training in the field.

In 2014, he created a simple blog called Você MAIS Rico to share what he was learning about personal finance and investments. The business grew so much that he migrated to YouTube, and today the channel has over 1.5 million subscribers. That’s no small feat.

What really draws attention is how Bruno builds his authority. While many promise to get rich quickly, he has always emphasized consistency, discipline, and patience. His philosophy revolves around financial freedom – it’s not just about accumulating money, it’s about gaining autonomy over your time and decisions.

In 2020, he became a partner in Grupo Primo (led by Thiago Nigro), which significantly amplified his reach. The group includes online courses, educational platforms like Finclass, podcasts, and various digital products. His wife, Malu Perini, is also involved in the business – she co-hosts the podcast Os Sócios with him and brings a more behavioral approach to the content.

Now, about Bruno Perini’s actual fortune: estimates indicate he has accumulated between R$ 100 million and R$ 200 million. Monthly revenue hovers around R$ 1 to R$ 2 million, but Bruno himself makes it clear that he reinvests a good part of that.

His investment strategy is well known: diversifies into stocks, ETFs, real estate funds, fixed income for emergencies, private pension plans, and digital businesses. He even has investments abroad for currency protection. It’s a well-thought-out portfolio; nothing random about it.

What’s most surprising about Bruno Perini’s fortune is that it didn’t come from a single business. It comes from multiple sources: revenue from courses, participation in Grupo Primo, returns from financial investments, and recurring businesses. It’s exactly what he preaches – not putting all your eggs in one basket.

His presence on social media goes beyond YouTube. Instagram with millions of followers, podcasts, educational events. The difference lies in that combination of accessible language and strategic vision. He manages to bring beginners closer to more advanced concepts without sounding pretentious.

His journey reinforces something the financial market has always known: sustainable gains don’t come from impulsive decisions. It requires method, discipline, and clarity of goals. Bruno Perini’s fortune is a direct result of that – it’s not overnight; it’s a consistent build-up over time.

Before rushing into investments, he seeks quality information, assesses risks, and develops a strategy that makes sense for your profile. In the long run, conscious decisions protect your assets much more. That’s basically what Bruno has been teaching for over a decade.