Proya: Plans to acquire a 12.5479% stake in Huazhi, bringing its total ownership to 51%

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Mars Finance News: Proya announced that its wholly-owned subsidiary, Proya (Hainan) Investment Co., Ltd., signed an equity transfer agreement with individual Yang Zifeng on May 21, 2026. Proya (Hainan) Investment Co., Ltd. plans to acquire 12.5479% of the equity in Shenzhen Huazhi Xiao E-commerce Co., Ltd. held by Yang Zifeng for a cash consideration of 351 million yuan from its own funds.

Before this transaction, the company held 38.4521% of Huazhi Xiao through Proya (Hainan); after the transaction is completed, the shareholding ratio will increase to 51%, and Huazhi Xiao will be included within the scope of the company’s consolidated financial statements.

This transaction has been considered and approved at the 13th meeting of the company’s 4th Board of Directors, and does not require approval by the shareholders’ meeting. However, an operator concentration filing is still required.

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GateUser-6bc62511
· 14h ago
Cash acquisitions do not involve issuing new shares; the cash flow is quite healthy.
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VineGeometry
· 14h ago
From 38% to 51%, after controlling and consolidating, the financial report will look much better.
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BerryColdWallet
· 14h ago
351 million for a 12.5% stake, valuation roughly around 2.8 billion, Proya's move is quite significant.
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GateUser-7a050ee5
· 14h ago
Proya is aiming to master the domestic cosmetics and makeup track.
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GasfeeComplainer
· 14h ago
I’ve bought three pieces of Huazhi Xiao’s blush, I didn’t expect such a big capital behind it.
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SlippageSamurai
· 14h ago
The business operator concentration declaration is manageable, but antitrust enforcement has been closely monitoring lately.
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RetroRadio
· 14h ago
Hainan subsidiary takes action, those who understand will understand
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GateUser-15b19a42
· 14h ago
Huazhi knows it's about to take off?
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