Whenever I see people researching about Bruno Perini, the question is never just about age. It’s deeper than that. They want to understand how someone relatively young managed to become one of the biggest references in financial education in Brazil.



Bruno Perini was born in 1988 in Cabo Frio, Rio de Janeiro. That means he will turn 38 in 2026. But what really draws attention isn’t the number of years, but what he has built in that time. We’re talking about a guy who left a military career to become a central figure in the financial education market.

Before fame on social media, Bruno Perini was an artillery officer in the Brazilian Army for about 10 years. It may seem strange to those who only know him from YouTube, but it was precisely there that he developed the characteristics that define his way of talking about investments: discipline, resilience, long-term planning. With a stable salary, he started buying stocks at a young age, without specific training in the field.

In 2014, everything changed. Bruno Perini created the blog Você MAIS Rico as a space to share what he was learning about personal finance, budgeting, and basic investments. The project grew and migrated to YouTube, where today the channel has over 1.5 million subscribers. That’s not little.

His diferencial has always been talking about financial freedom in a way that makes sense. For Bruno Perini, investing isn’t just about accumulating money. It’s about gaining autonomy over your own time and decisions. This inspired the course Viver de Renda, one of his most well-known products.

In 2020, Bruno Perini became a partner in Grupo Primo, led by Thiago Nigro. The partnership expanded everything. Grupo Primo includes online courses, educational platforms like Finclass, podcasts, and digital products. Rapid growth, of course, but also with real challenges. In 2022, there were operational adjustments and layoffs.

Regarding how he invests, Bruno Perini doesn’t hide it. He diversifies into variable income (stocks, ETFs, real estate funds), fixed income, private pension plans, and digital businesses. He also invests abroad for currency protection. This combination reflects a balanced view between growth and protection.

Estimates suggest that Bruno Perini’s fortune is between R$ 100 million and R$ 200 million. It comes from multiple sources: course revenue, equity stake in the group, investment yields, and recurring businesses. The estimated monthly revenue is between R$ 1 million and R$ 2 million, but he emphasizes that most of it is reinvested.

Bruno Perini also has a strong presence beyond YouTube. Instagram with millions of followers, the podcast Os Sócios alongside his wife Malu Perini, events, and educational platforms. The diferencial is in combining accessible language with a strategic vision, bringing beginners closer to advanced concepts.

Malu Perini, his wife, is an important part of this story. Influencer and entrepreneur, she co-hosts the podcast and actively participates in the businesses. While Bruno focuses on technical aspects, Malu brings a more behavioral and everyday approach.

What Bruno Perini’s trajectory makes clear is that sustainable results rarely come from impulsiveness. Investing requires method, discipline, and a clear understanding of your goals. Before any financial move, seek quality information, assess risks, and build a strategy aligned with your profile.
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