These days, the messages in the group are like they've been turned up to double speed, with KOLs shouting and screenshots being waved around, hands getting itchy. But honestly, when it comes to impulsive buying, the final person responsible is still yourself: you clicked buy, not them clicking for you. My friend was complaining to me yesterday, saying "social mining and fan tokens are just attention mining," and I also think it’s pretty much treating people's emotions as fuel... It’s lively and all, but I now prefer to think of the group as a radio: just listen for the atmosphere, don’t take it as instructions. Anyway, I set a simple rule for myself: when I see something I want to chase, I first listen to a song for a while before deciding, don’t get carried away, don’t go all-in, just spin a vinyl record, and the emotions will settle down.

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