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ABG (Asian Baby Girl) CMO is trending in Silicon Valley
Many startups prefer to hire Asian girls as brand ambassadors
Especially around the growth narratives of YC, B2B SaaS, GPT wrapper startups, and AI startups.
There’s an early meme that goes:
If you are YC-backed B2B SaaS + GPT wrapper,
but don’t have an ABG CMO,
then you’re “cooked.”
Asian girls happen to hit on several real pain points of early Silicon Valley companies.
The so-called ABG CMO is a hybrid of
founder brand + content engine + social distribution + BD front desk + community operator.
One person can handle content, distribution, social trust, and BD cold start all at once.
There’s even a dedicated website that generates ABG CMOs.
But this thing is underground by nature; if it’s made public, it could easily spark racial tensions.
Recently, the ABG meeting also caused a lot of controversy.
Seeing more and more Asian girls becoming CMOs,
what’s your take on this?