Guizhou Moutai Sauce Aroma Series Liquor Market Work Conference: In the second and third quarters, focus on scientifically deploying based on market demand, and do not pursue short-term indicators.

On May 8, Wang Li, Deputy Secretary of the Party Committee and General Manager of Kweichow Moutai Group, chaired a market work meeting for the Moutai Sauce Aroma Series Liquor in Guizhou Moutai. At the meeting, it was introduced that in the first quarter, the sales volume of Moutai Sauce Aroma Series products achieved year-on-year growth, with operating revenue reaching 7.88 billion yuan, up 12.2% year on year, and the inventory-to-sales ratios of all products in the channels were at sound and healthy levels. The meeting emphasized that the second and third quarters are the traditional off-season for consumption; we must make full, scientific, and effective use of the already mature channel deployment models, ensure scientific deployment based on market demand, truly maintain channel resilience, avoid exhausting resources to the point of leaving nothing behind, and not pursue short-term indicators.