Just noticed something worth paying attention to in the creator economy space. When both founders of a platform decide to leave within months of each other, and both have already started building something new, that tells you something important about where they think the future is. Harry Gestetner and Simon Pompan built FanFix from scratch, took it to 5 million paying users, and sold it for an eight-figure sum back in 2022. By any measure, that's a success story. But here's what happened next: Gestetner left in April 2025 and immediately launched Orion. Then Simon Pompan just stepped down as CEO this year and had already quietly joined a fintech startup weeks before announcing his departure. Neither founder stuck around to see what came next. That's telling.



The thing is, FanFix was already facing real problems before they left. The platform takes 20% of creator earnings, same rate as OnlyFans, but in 2025 that's not competitive anymore. Passes is charging 10% and offering way more features—paid DMs, 1-on-1 paid calls, a marketplace, CRM tools, content protection. For a creator making $5,000 a month on FanFix, that's $500 extra in fees every single month compared to the alternative. Over a year, that adds up fast.

Then there's the feature gap. FanFix basically has subscriptions and posts. That's it. Meanwhile competitors are shipping paid messaging, video calls, digital marketplaces, fan management systems, anti-screenshot protection. The platform hasn't had a major feature update in years. Combine that with a 20% fee on a platform that's losing its founders, and creators are doing the math. They're not panicking, but they're definitely exploring other options.

BBB complaints about billing issues aren't helping either. When you've got reports of users getting charged after creators stopped posting, that's not just a PR problem—it's a trust problem.

The bigger pattern here is what always happens when platforms stop innovating. They get outcompeted. Vine did it. Musical.ly did it. Tumblr did it with its creator base. The platforms that survive are the ones shipping constantly. FanFix's product has been essentially frozen since the acquisition. Simon Pompan and Gestetner both understood the creator economy inside and out, and they've both decided their energy is better spent elsewhere. That's the real signal.

Creators who took FanFix seriously aren't in panic mode, but they're smart to evaluate their options while they still have leverage. Moving to a better platform when you're choosing to leave is completely different from scrambling when a platform is in crisis. The creator economy moved on pretty fast—platforms are way better now than they were when FanFix launched. Whether FanFix catches up depends entirely on what new leadership does, and creators aren't going to wait around indefinitely to find out.
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
  • Reward
  • Comment
  • Repost
  • Share
Comment
Add a comment
Add a comment
No comments
  • Pin