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Bank of America: Google's global search market share rises to 90%, maintains "Buy" rating
The latest April data report released by Bank of America shows that the market’s previous expectation that ChatGPT would quickly erode Google’s search market has not materialized. Not only did Google maintain its search dominance, but its global search market share even increased against the trend to 90%. Google’s global daily search visits reach 2.8 billion, approximately 15 times the scale of ChatGPT and 105 times that of Claude under Anthropic, indicating that Google’s years of accumulated search ecosystem, user habits, and business models remain difficult for AI platforms to shake in the short term. The report points out that AI technology makes search results smarter and more accurate, further increasing user stickiness, and as the absolute leader in the search market, Google is the biggest beneficiary. Based on the latest data, Bank of America maintains its “Buy” rating on Alphabet with a target price of $430.