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A Discord bot turned into a $500M AI company, without any form of marketing💀
In 2022, David Holz built a small team and focused on one thing: make AI generated images insanely good
Instead of launching like a normal startup, they released Midjourney as a simple Discord bot
People joined their Discord, typed prompts and started creating insane visuals, then the internet did the rest
Images got posted everywhere: twitter, reddit, instagram and tiktok
They didn’t run any form of marketing campaign, their users did it for them for free
Inside Discord it got even more crazy, people watched prompts live, copied styles, Remixed ideas and pulled in more users every day
It turned into a viral trend, they kept growing at an insane rate, $50M in year one, $200–300M range after, $500M annually by 2025, All with roughly 100 people
Thats around $5M revenue per employee way above most Big Tech companies
Unlike most startups, they stayed fully independent and turned down outside investors
Now it’s at 19M+ users in Discord and having 1M+ paying subscribers
Market has already formed 3 key parts of structure:
1. Left shoulder: $108k
2. Head: $126k
3. Right shoulder: $97k
The same pattern appeared in 2021, before market dropped from $52k → $32k within months
This isn’t bait - it’s a recurring cycle structure seen over and over again
So what’s likely next?
→ Breakdown below $60k
→ Short-term accumulation
→ Final bottom formation around $52k-$49k
Market is showing more and more signs of a major downside move, while retail still believes “bull run has started”
Be prepared for a heavy dump!
#GateSquareMayTradingShare