Is it really possible to make money with a crypto pre-sale investment? I’ve been asked this a lot lately, and the answer is complicated. Crypto pre-sales can indeed create the potential for big returns, but it’s not as easy as everyone thinks.



First, let’s talk realistically. Getting a 1,000x return is theoretically possible, but this is truly a rare unicorn case. People who bought in the Shiba Inu pre-sale stage in 2020 might have earned nearly 1,000x returns at the peak in 2021. But this is the exception—not the standard.

More realistic expectations are roughly 20x to 50x, or about 2x to 10x. Tamadoge rose 19x from its 2022 pre-sale to the peak after launch, and Lucky Block exceeded 60x. However, returns at this level are becoming less common as the market matures. If you invest in solid projects, earning 2x to 10x is a realistic scenario. Ethereum Name Service (ENS) saw a 4x increase in value in 2023 from its pre-sale price, and even that is still quite impressive compared to traditional investments.

That said, there’s an important point. Not every crypto pre-sale leads to profit. Depending on market conditions, lack of project execution, or investors losing interest, it can end up breaking even or even in complete loss.

You also need to understand the difference between paper gains and realized gains. Right after launch, prices often experience a big surge, but if there’s a vesting/lock-up schedule, you can’t sell all tokens immediately. In addition, the crypto market is extremely volatile, so today’s gains may be cut in half by tomorrow.

There are several factors that determine whether a pre-sale investment will be successful. First is the quality of the project. Projects with strong teams, technology, and clear use cases tend to perform better after launch. Next is the state of the market. In a bull market, token prices are more likely to rise, while in a bear market, they decline. The performance of major altcoins like Bitcoin also plays an important role.

An exit strategy is also extremely important. With a quick-flip strategy, you take advantage of the hype and the price surge right after launch to sell quickly. With an HODL strategy, you hold for the long term and expect a significant price increase. With staged selling, you sell little by little at different price levels. There’s also the option to wait to sell after the vesting period ends. It’s crucial to monitor market sentiment and build a strategy that matches your risk tolerance.

To maximize profits, thorough research before investing is essential. Dive deep into the project, the team, and the technology to check for any warning signs. You can reduce risk by diversifying investments across multiple projects. Keep watching market trends and project progress, and then make well-informed decisions about when to sell.

Don’t forget about the risks. Crypto pre-sale investments come with considerable dangers, such as scam projects, market volatility, and insufficient liquidity. Some projects have delivered extraordinary returns, but others have caused major losses for investors.

In conclusion, crypto pre-sales have the potential to generate large profits, but the amounts you can earn vary greatly. There are people who have made more than 1,000x, but such returns are very rare. More commonly, you can expect profits in the range of 2x to 10x, which is still quite impressive. However, remember that these are high-risk investments, and the likelihood of loss is also high. Whether you succeed depends on choosing the right projects, understanding the market, and setting a clear exit strategy. Above all, preparation and information gathering are the most important.
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