So basically the whole celebrity token craze turned out to be exactly what everyone predicted - a complete disaster. We're talking 99% down for most of them. Pump.fun became the go-to spot after Iggy Azalea's MOTHER coin blew up in May, and suddenly everyone wanted a piece of the action. Like, 22+ celebrities jumped in thinking they'd found the golden ticket.

But here's the thing - almost all of them ghosted their own projects. Deleted tweets, went silent, blamed hackers, the whole playbook. Out of the tokens people were actually tracking, like 24 out of 30 dropped over 88%. It's wild.

The only celebrity brand tokens that actually stuck around? MOTHER, DADDY, ZACK, and DJT - that's basically it. Iggy's the one who kept pushing hers though, constantly posting memes and doing podcast rounds. The rest just abandoned ship.

This whole celebrity and brand token news cycle really showed how quick the hype dies when there's nothing real behind it. Everyone promised utility, partnerships, big announcements - the usual talk. But when it came time to actually deliver something? Radio silence. Kind of a reminder that just because someone's famous doesn't mean their token's going anywhere.