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CCTV directly challenges FIFA, and it may be impossible to watch the live broadcast of the World Cup football match domestically!
FIFA offered a broadcast rights fee of up to 250 million USD, but China’s CCTV unhesitatingly refused!
Facing CCTV’s tough stance, the broadcast fee for the US-Mexico World Cup was repeatedly reduced to 150 million USD, but CCTV remained firm, directly offering a flat rate of 60 million USD, with no increase.
FIFA is truly anxious this time, as nervous as ants on a hot pan.
Strongly support CCTV’s tough stance to the end!