Steak 'n Shake exec Michael Boes revealed at Bitcoin 2026 that the chain's embrace of Bitcoin has driven 2 million new customers, cut processing costs by 50%, and facilitated a healthier menu overhaul, saving the company $6 million annually.

BTC-0.62%
This page may contain third-party content, which is provided for information purposes only (not representations/warranties) and should not be considered as an endorsement of its views by Gate, nor as financial or professional advice. See Disclaimer for details.
  • Reward
  • Comment
  • Repost
  • Share
Comment
Add a comment
Add a comment
No comments