Recently completed KOC promotional review summary


1. Project Background
This time, we carried out a round of cold start promotion centered on KOC, with the goals of:
- Increasing product awareness in target markets (MENA, LATAM, Russia, and other regions)
- Establishing the "Trading App" mindset (rather than just a single-function tool)
- Major product upgrades
The strategy focused on:
Authentic user content > hard advertising exposure
2. Strategy Design
1️⃣
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