Honda Korea's abrupt exit raises critical alarm for Toyota, Lexus

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Honda Korea’s withdrawal from the Korean auto market is a warning sign for Toyota and Lexus, highlighting the critical need for timely electrification. While Toyota and Lexus currently benefit from strong hybrid sales, their lack of a fully electric vehicle lineup poses a significant risk to their long-term viability in Korea’s rapidly evolving and competitive auto market, where EV makers like Tesla and BYD are gaining traction.

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