1. On-site direct monetization: peripherals + catering + value-added services (high profit margin, instant payment)


2. Online traffic monetization: live streaming/replay paid access + advertising + traffic diversion (organizers take 60-80%)
3. Local consumption monetization: hotel, high-speed rail, food, scenic spot spending brought by cross-city fans (city's favorite)
A one-sentence summary of downstream: Every penny fans spend almost all flows here, yet it makes the entire city profit.
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