You know, an interesting story about how much money MrBeast actually has. The guy has been holding the record for several years as the highest-paid YouTuber on the planet. In 2021, Donaldson earned approximately $54 million, and Forbes predicted that his income could jump to $110 million in 2022. Journalists estimated the influencer's total net worth at around $500 million, but that was before he tried to sell a stake in his studio. If the deal had gone through, the value of his main asset could have reached $1.5 billion. Donaldson himself says that the path to billionaire status opens up when you don’t focus solely on the goal itself. You just need to create a truly awesome company.

And here’s what this empire is made of. First, it’s a content studio, and not just one. He has several channels: the main MrBeast with 142 million subscribers, then Beast Reacts, MrBeast Gaming with 32 million, plus a few smaller projects. All of this is produced in Greenville, where he grew up. They built a studio there, which is now being expanded into three large centers. Donaldson wants this place to become a hub for other content creators. About 50 people work at the studio — scriptwriters, editors, assistants. Many of them are his friends and relatives who have been with him since the very first days of the channel.

Then there’s MrBeast Burger. At the end of 2020, he announced a restaurant, initially launching free distribution in Greenville. On opening day, the car line stretched for 30 km. Now, the chain has more than 300 locations in the US and several abroad. The thing is, it’s a virtual restaurant — you order through an app, and the food is prepared at partner cafes. In three months, over a million burgers were sold, making it one of the fastest-growing brands in the American food industry.

And there’s also Feastables — snacks he sells online and at Walmart. MrBeast Bar chocolate, MrBeast Cookies cookies. The launch in January 2022 was grand: a money giveaway, a competition with golden tickets in chocolates, a finale judged by Gordon Ramsay. The first few months brought in over $10 million in revenue. That’s how you see how much money this guy has and how he makes it — not just videos, but a whole ecosystem of projects.