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Allbirds loses its wings: how the $6 billion footwear dream fell apart
Allbirds, once a celebrated sustainable footwear company valued at over US$4 billion, announced it is winding down, with its assets and intellectual property to be sold for US$39 million. This article chronicles the company’s dramatic rise and fall from its 2014 Kickstarter origins to its recent struggles with declining revenue, lawsuits, and a plummeting stock price. The timeline details key milestones, product launches, controversies, and financial challenges that led to the company’s eventual demise within a decade.