2026-04-02 01:06:37

JUST IN: Google shook up the generative video landscape by halving the API cost of Veo 3.1 Lite, at a time when OpenAI's Sora offering is leaving the market due to its enormous associated costs.

The move points to more aggressive competition among developers, companies, and creators looking to produce AI-powered video at a lower cost.
Google reduced the API cost of Veo 3.1 Lite by 50%, reinforcing its commitment to generative video.

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