Lately, I've been thinking a lot about what's happening in the crypto community with so-called opinion leaders. Once, these were people you truly respected for their knowledge and honesty. But somewhere along the way, everything changed.

Now, KOLs often become just tools for manipulation. You see someone with a large audience promoting the latest project, and you realize—this is no longer advice, but a guide for deception. And the saddest part is, many understand this but continue to do it.

If you're truly an influential person in this industry, honesty is key. There should be no choice between money and reputation. Either you work for the good of the community, or you're just chasing quick profits. There is no third option.

It irritates me when KOLs start colluding with exchanges. Just yesterday, I noticed some opinion leaders simultaneously promoting the same assets—coincidence? Probably not. They think they'll get their benefit now and everyone will forget. But retail investors are not as naive as before. Sooner or later, everyone gets blacklisted.

The most interesting part is that all these schemes are obvious as day. No one can hide this forever. And when the truth comes out, the entire industry loses trust. If things don't change now, crypto will just become a subject of ridicule.

So my simple message is this: if you're a KOL, you need to make a choice. Either develop honestly and help people understand the market, or forget about that status. Because endless greed and desire for personal gain lead nowhere. I hope at least someone will hear this and rethink their path in this community.