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Beast Senpai Meme Goes Crypto? MEXC Lists Japan-Originated "114514" Token, Records Over 1000% Surge
Cryptocurrency exchange MEXC has begun handling a token themed around Japan’s famous internet meme “114514.” It experienced a rapid increase of over 1,005.60% shortly after listing, attracting market attention. As of writing, the price has reached 0.011056 USDT, making it a trending phenomenon where Japanese pop culture merges with the crypto market.
Japan’s Famous Meme “114514” Tokenizes, Shockingly Surges on First Day
The “$114514” issued on the Solana blockchain is the first project to turn a meme from Japanese subculture into a cryptocurrency. MEXC Japan’s official account posted, “$114514 won’t stop! Over +1,000% super surge,” quoting a famous line from the character “Yajuusenpai” to spread the buzz.
The rapid price increase immediately after listing is believed to be driven by strong support from the Japanese community and the cultural penetration of the Yajuusenpai character. The high short-term valuation exemplifies the synergistic effect between meme culture and the crypto market.
MEXC’s Campaign Strategy to Attract Users
MEXC Japan launched a promotion commemorating the listing, sharing a total of 1,145.14 USDT among users. The participation steps include reposting the announcement, trading $114514/USDT on MEXC, and filling out a dedicated form.
Notably, the total prize amount “1145.14” is inspired by the meme number “114514.” This choice of number makes the campaign itself part of meme culture, strengthening community bonds. MEXC Japan encourages participation with phrases like “Don’t miss out~!” to maximize user engagement.
A New Intersection of Subculture and Cryptocurrency
The origin of the number “114514” is a phonetic pun replacing a famous Yajuusenpai line from Japanese content with numbers. This internet culture, long supported on Nico Nico Douga and social media, has now flowed into the crypto market.
This phenomenon indicates that Japanese pop culture is no longer confined to entertainment but is intersecting with emerging financial technologies. MEXC’s strategic incorporation of community culture reflects a global exchange’s efforts to leverage regional characteristics in marketing.