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#MSCI未来或纳入数字资产财库企业 Crypto is reshaping the creative industry — but the real game-changer has just begun.
Many are still asking: what can cryptocurrency really bring to artists? The answer is already clear — direct monetization, ongoing revenue, and taking control.
**Direct Transaction Model for Digital Art**
NFTs' earliest value proposition is simple: artists can tokenize their works directly, bypass galleries and agents, and sell straight to collectors. It sounds easy, but it changes the entire circulation chain.
**Smart Contracts Rewrite Revenue Sharing Logic**
This is, in my opinion, the most crucial step. Every time a work is transferred, the artist automatically receives royalties. No chasing payments, no waiting for settlements, and no need to ask anyone. The rise of creative industry tokens like $STO, $BERA, and $SAND is validating the feasibility of this mechanism.
**Direct Connection Between Creators and Fans**
The gatekeepers of traditional record labels and content platforms are disappearing. Musicians can issue tokens and raise funds directly from listeners; film and TV creators can turn fans into investors and share subsequent profits. Fewer middlemen mean more transparent profit distribution.
**New Possibilities for Token Crowdfunding**
Want to launch a big project but lack funds? Issue fan tokens, allowing supporters to invest and profit from the project's success. This bidirectional incentive model is unimaginable in traditional financing.
**What’s the Trend?**
As blockchain applications gradually become mainstream, the creative economy will become increasingly decentralized. Creators’ influence is rising, and profit sharing is more direct. This is not just a technological upgrade but also a reallocation of power — from platforms and intermediaries back to the creators.
The logic of automated royalty via smart contracts sounds perfect, but in actual implementation, gas fees can eat up 30% of artists' earnings. Few people discuss this data point.
The issue is that current NFT market liquidity data shows that daily trading volume has declined by 82% compared to the end of 2021, so don't be too optimistic?
From three dimensions — protocol security, creator incentive models, and long-term holding willingness of fan tokens, most projects are currently overvalued.
Wait, can automatic royalty settlement really be implemented, or is it just wishful thinking?
If MSCI is to include it, the scope will definitely expand. Artists need to wake up.