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Startale launches ‘super app’ for Sonieum blockchain
Summary
According to a press release sent to crypto.news, the company launched the app on Ethereum’s Layer2 infrastructure with support from the Ethereum Foundation. The self-proclaimed “super app” is meant to become an entry point to attract consumers to Sony’s Ethereum Layer2 network, Soneium.
The app will serve as the official consumer layer for the Sony’s blockchain, which has generated more than 380 million transactions across over 5.1 million wallets. Soneium-native projects will be launching airdrops, loyalty rewards and other on-chain experiences directly through the Startale App.
Users will be able to take part in Soneium token generation events and enjoy priority for ecosystem airdrops and reward systems through the app.
The platform also provides a solution to traditional Web3 friction through the Account Abstraction infrastructure, which is a blockchain technology that allows smart contracts to act as user accounts instead of being limited to just externally owned accounts.
In addition, the app also removes the use of seed phrases, allows for gas-free experiences and simplifies wallet management by eliminating the need to manage multiple wallets while taking part in events in the Sonieum ecosystem. Startale App also supports Mini Apps, which means that builders can build directly on Soneium without needing to deploy third-party websites.
CEO of Startale Group, Sota Watanabe said that the app is designed to remove “the final barrier” to Web3 adoption by tailoring the experience to attract mainstream audiences.
“Through our long-standing partnership with Sony and Soneium, we’ve built a platform that makes going on-chain as intuitive as opening any mainstream app,” said Watanabe.
“While ensuring interoperability across Ethereum and ecosystems worldwide, including Japan’s regulated digital asset ecosystem,” he added.
At the moment, users can register to the waitlist on the website to access the closed beta version. Closed beta users will be able to gain exclusive perks including STAR points and referral bonuses. Early participants will also be able to get priority access to airdrops and future TGE allocations.
Startale builds on Japan’s growing crypto hub
Startale’s super app launch comes at a time when Japan’s rapidly expanding crypto and web3 ecosystem is undergoing changes, both from a regulatory standpoint and an industrial one.
As Japan plans to craft more regulations surrounding cryptocurrency and stablecoins, starting with the launch of its Payment Innovation Project to bolster the issuance of yen-pegged stablecoins, the app plans to capitalize on the loosening grip on crypto.
According to the press release, the app plans to integrate stablecoins, tokenized Japanese equities, and other digital assets under Japan’s new legal frameworks, while also serving as the central hub for ecosystem rewards and tokenized incentives within Soneium.
By connecting these digital instruments into Ethereum (ETH)'s infrastructure, Startale aims to create an ecosystem that bridges traditional finance and decentralized technology while also being compliant to Japan’s regulatory framework.
Most recently, Startale partnered with SBI Holdings to develop regulated stablecoin infrastructure. The partnership will also culminate in a joint venture to launch a blockchain-based trading platform for tokenized stocks and real-world assets.