In just 24 hours, OpenAI Sora 2 transformed social media into a giant "remix machine".

OpenAI has just launched Sora 2 with the ability to generate synchronized audio along with video and the "cameo" feature, allowing the insertion of real people's images – from celebrities, influencers to CEO Sam Altman – into AI clips.

In just a few hours, social media was flooded with deepfake and memes: from NSFW ads, romantic anime parodies, to Altman turning into a Yu-Gi-Oh character or the Skibidi Toilet meme.

Lawyers warn that Sora is challenging copyright and privacy by defaulting to allow the use of images, characters, and brands unless the owners actively "opt-out". This is considered to be "reversing copyright law" and difficult to control.

Users are also quick to test NSFW boundaries with erotic scenes, sex toy ads, and fantasy parties, despite censorship filters.

Launched as a comprehensive media platform (synthetic media), Sora 2 immediately turned social media into a "mass remix machine" within the first 24 hours, raising the question: is this a new era of creativity or global copyright chaos?