Cost has become the primary concern, reflecting that public cloud economic models are being reexamined amid the backdrop of AI scaling deployments. And decentralized storage solutions such as Filecoin, due to their features of open market competition and the lack of unilateral pricing power, have a natural advantage in “cost predictability,” potentially making them an attractive additional choice for enterprise hybrid multi-cloud strategies. $FIL

In 2026, cost first surpassed security to become the top concern for enterprises about public cloud! Filecoin has a natural advantage in “cost predictability”

This year, cost first surpassed security to become the top concern about public cloud, rising among IT leaders surveyed by Broadcom from 26% to 31%.

Filecoin storage pricing comes from an open, competitive market. No single vendor can unilaterally raise prices.

According to Broadcom’s report 《Private Cloud Outlook 2026》, in 2026, cost first surpassed security to become the top concern about public cloud, with the share of interviewed IT leaders citing this increasing from 26% in 2025 to 31%.

This change marks an important turning point in enterprise cloud strategy.

1. The backdrop for the rise in cost concerns
The impact of AI workloads
As generative AI and agent workloads move from the experimental stage to production, infrastructure costs have surged. 62% of IT leaders say they are very or extremely concerned about AI infrastructure costs.
Widespread waste in spending
97% of respondents believe their public cloud spending has waste, and 52% think the waste exceeds one quarter of the total budget.

2. Security is still important, but cost has taken priority
While cost has risen to the top issue, security and compliance remain the top reasons for enterprises to migrate workloads (from public cloud back to private cloud) (51%).
Cost predictability comes next, becoming the second-largest driver (39%), which is also one of the most notable year-over-year changes highlighted in the report.

3. Comparison with Filecoin’s pricing mechanism
The fact that Filecoin storage pricing is based on an open, competitive market is precisely in sharp contrast to the root causes of public cloud cost problems:
Public cloud cost issues stem from single-vendor closed pricing, data egress fees, a pay-as-used GPU model, and hard-to-predict bandwidth costs.
Meanwhile, Filecoin’s decentralized market model—because no single entity can unilaterally raise prices—can theoretically provide higher cost predictability, directly addressing enterprises’ current top concern: “cost predictability.”

4. Real-world impact: enterprises accelerate migration back to private cloud
83% of enterprises are considering moving workloads from public cloud back to private cloud, and 50% have already completed part of the migration.
Among them, 43% of organizations currently migrating are specifically moving AI training, large language model, and inference workloads back.
The growth rate of investment in private cloud is double that of public cloud (21 percentage points vs 10 percentage points).

In conclusion
Cost becoming the top concern reflects that, amid the scaling up of AI deployments, the economic model of public cloud is being reexamined. And decentralized storage solutions such as Filecoin, due to their open market competition and lack of unilateral pricing power, have natural advantages in “cost predictability,” potentially making them an attractive complementary option for enterprises’ hybrid multi-cloud strategy.

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